HOME Forums The Six Disciplines of Agile Marketing book Feedback from Charlotte Ong-Wisener

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  • #2692
    Jim Ewel
    Keymaster

    Thanks Jim.

    (1) Basic principles of agile marketing
    (2) Implementation and measurement

    Regards
    Charlotte

    #2701
    Jim Ewel
    Keymaster

    Charlotte,

    Thanks for the feedback.

    The two issues you mention are the core of the book. I wrote it not as a theoretical guide, but as a practical guide for those implementing Agile in marketing. I hope you like it.

    Jim

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