Interview with Scott Brinker, Chief Marketing Technologist
I recently sat down with Scott Brinker, one of the founders and CTO of Ion Interactive and the author of the Chief Marketing Technologist blog, which was recently chosen as the “Best Marketing Operations Blog” by the readers of Marketing Sherpa. Scott is one of my blogging heroes, and someone who was instrumental in making me aware of the possibilities of Agile Marketing.
His post, Ideas for an Agile Marketing Manifesto, was one of the first resources I came across when I began researching Agile Marketing, and it is still one of the best blog posts out there on the subject.
